Our Story
Why We Do This
Red Night is one evening a year. Rockwall Cares is the reason it exists the other three hundred and sixty-four.
The Fund
Rockwall Cares
Rockwall Cares is our fund for agents and their families when facing the unexpected — a diagnosis, an accident, a natural disaster. It exists because a brokerage should be more than just a place to hang a license.
In 2025, one room raised $38,046 for it in a single evening.
The Films
Watch Both
Two short films — where the night came from, and what the fund actually does.
The Story of Red Night
How one evening became the way our entire office looks after its own. Four minutes on where Red Night came from and why it keeps happening.
The Impact of Rockwall Cares
What the fund actually does when the worst week of someone’s year arrives, in the words of the people it reached.
The Night
How It Works
Tuesday, October 20, 2026 at Poetry Hall in Terrell, TX 75160. A casino floor, dinner, beer and wine, a live auction, and a raffle. Every ticket comes with play chips that have no cash value — nothing is wagered for money at any point in the evening.
Keller Williams Rockwall / Cedar Creek Lake is the merchant of record, Rockwall Cares is an internal assistance fund supporting a privately held organization and is therefore not a registered 501(c)(3).
Join In
Three Ways
Come to the night, put your name behind it, or simply give. All three end up in the same place.